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HOPE Plaza Breaks Ground

Written by Luis Ramirez on May. 13th, 2022
SALEM- The Center for Hope and Safety officially broke ground on their ambitious new project, HOPE Plaza in downtown Salem. HOPE Plaza is a project that will create housing, opportunity, partnerships, and employment at the site of the old Greyhound Bus Terminal. On the first floor will be businesses that partner with the Center for Hope and Safety and that…
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Capital Cryo Weathers the Storm

Written by Luis Ramirez on May. 13th, 2022
SALEM- Capital Cryo began as a business in Salem in 2017 as a form of therapy to reduce pain and inflammation while minimizing recovery time from injury or muscle fatigue.  When it was founded, the business focused on cryotherapy and featured a cryo cold chamber for recovery and as a way to treat sore and injured muscles, fatigue, pain relief, and recovery…
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5 Steps to Create an Engaging Social Media Business Account

Written by Kara Campuzano on May. 12th, 2022
Everyone knows that if you are selling a product or service, you need to have a social media account. What they don’t tell you, is how much time and strategic content planning it can take to simply get someone to just “like” your post.  Many business owners like yourself, feel stressed out about what to post that will gain the most visibility, and ex…
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This Year, Make a Marketing Plan that Works

Written on Mar. 1st, 2022
As the new year draws near, small businesses are celebrating with employees and families alike. Holiday preparations go beyond planning parties and gatherings though as the new year lurks just around the corner and brings new opportunities that can be capitalized upon. Working within our community has shown that creating a marketing plan is the foundation for successful campaigns and new businesses. We've put together some of the key pillars of marketing plans to help boost our region's businesses to new heights.
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