Salem will resume enforcement of its temporary sign regulations Monday, October 19, ending part of a months-long pause that began after local business owners raised concerns about the city's permitting and enforcement practices.
The announcement, made Friday, October 16, means businesses using sidewalk signs, feather flags, banners and other temporary advertising will once again face enforcement if their signs violate city regulations. Signs placed illegally in public rights-of-way may be removed by city staff, and owners could face retrieval fees.
The city says its immediate priority is public safety, particularly signs that obstruct pedestrian routes, limit visibility or distract drivers.
Under Salem's existing rules, temporary signs generally cannot be placed in public rights-of-way, including sidewalks, alleys, curbs, utility poles and planter strips. Certain sidewalk signs are permitted downtown and in designated commercial and mixed-use zones, subject to location restrictions and permit requirements.
Temporary signs on private property are also subject to city regulations, although some types do not require permits.
The decision marks a partial return to enforcement after Salem suspended the process in January 2026 amid growing frustration from the business community.
Business owners had complained about confusing requirements, inconsistent communication and costs associated with permits and violations. Some argued that the city's approach made it unnecessarily difficult for small businesses to advertise and attract customers.
During the pause, Salem hired consulting firm Baker Tilly to evaluate its sign permitting process, enforcement practices and customer service. The review included interviews with stakeholders, community feedback and an examination of how the city handles sign-related complaints.
According to the city's summary of the completed assessment, Baker Tilly found that Salem has an efficient permitting process and frequently resolves compliance cases through communication and corrective action.
However, the assessment also identified opportunities to improve how businesses interact with the city.
Recommendations include clearer online resources, more consistent customer service standards, earlier communication with business owners and regular opportunities for public feedback.
City officials say work has already begun on several recommendations, although others will require additional time and resources.
Monday's enforcement restart does not mean all sign code enforcement is returning immediately. The city plans to continue making process improvements before resuming the remaining enforcement activities.
The distinction matters for businesses that have been waiting to see whether the review would lead to changes in how Salem handles sign disputes.
For now, the underlying temporary sign requirements remain in place.
Business owners are encouraged to review their signs before October 19, particularly those placed near streets and sidewalks. Salem's Planning Division can provide guidance on allowable locations and permit requirements at 503-588-6213.