Years of commitment to his craft as a coffee maker opened the door for Kyle Layton to take on part ownership of Salem’s newest cafe, Prismatic Coffee Roasters. “I’ve had this dream for a long time of owning and operating a cafe and roastery, and it seemed like time to try to step into that,” Layton said.

Local coffee connoisseurs Evan Delgado and …

From starting as a teenage gym employee to owning a chain of gyms across Oregon, Whitaker's journey has been defined by perseverance, resilience, and a relentless pursuit of excellence.

Whitaker's professional journey began at the age of 17 when he landed a job at a local gym. It didn't take long for him to dive into personal training, a career move he cr…

Keizer-born Matt Almendinger, known in the Hip-Hop world as MATTY and on YouTube as Matty Tingles, has just dropped his ninth album, “Not Supposed To Be Here.” The album marks a major milestone in his career as a content creator.

Almendinger’s Hip-Hop journey began in 2007 with the release of his first album, “Where I’m From.” Three more album…

Shane Matthews, a prominent real estate broker and recently elected member of the Salem City Council, has made significant strides in both his professional and community-focused endeavors. His journey from an at-risk youth to a successful business owner and public servant is a testament to his resilience and dedication.

Looking back at his professional ba…

From managing logistics and facilities to masterminding a barbecue haven, Matthew Miller, owner of Miller’s BBQ, has transitioned from the corporate sphere to the heart of Salem’s culinary scene. This pivot might seem like a leap to some, but for Miller, it’s a well-calculated stride into a realm where community service and entrepreneurship meld int

Trevor Howard was named the Salem Business Journal’s Rising Star as a Real Estate professional making significant moves in the community.

Howard is a local, growing up in Keizer and going to high school at Blanchet Catholic. Upon graduating, he played basketball at Linfield before giving up basketball and transferring to Oregon State to study engineerin…

Salem's business community boasts a beacon of entrepreneurial spirit and dedication to the greater good in Bryce Petersen. With leadership roles in Community First Solutions LLC and Petersen Auto Appraisals LLC, his career journey stands as a powerful narrative of ambition, mentorship, and a commitment to positive change.

Bryce Petersen embarked on his pr…

Adriana Barrera, the visionary behind Porque No Terapia (Why Not Therapy), stands as a testament to the transformative power of dedication and resilience in the face of adversity. Her journey from an uncertain career beginning to becoming a linchpin in Salem's mental health and addiction community speaks volumes of her commitment to fostering well-being a

"Every challenge is an opportunity to excel," states Salvador Herrera, Salem's Rising Star. Recognized as the top Sales Surgical Workflows Representative for Getinge in the United States in 2023, Herrera's journey is a compelling tale of ambition, resilience, and a profound impact on Salem's business environment.

Herrera, an Eastern Oregon University grad…