Latino Business Alliance’s program equips Latino leaders
The Latino Business Alliance is gearing up for its fifth cohort of the Latino Microenterprise Development Program (LMDP), empowering Latino individuals in the Willamette Valley to launch and grow their businesses.
The Latino Business Alliance developed the LMDP in partnership with Chemeketa Community College, Mid-Willamette Valley Council of Governments, …
Empower ATA Martial Arts opens opportunities on Lancaster
ATA Martial Arts Keizer launched their second location on October 7th, bringing opportunities to build discipline, character and confidence to the neighborhoods surrounding Lancaster Drive. With the new location comes a rebrand to Empower ATA Martial Arts, highlighting the instructors’ focus on equipping students to live into their full potential.
Carso…
Giving Back: Salem Health Foundation Offers a Helping Hand
Working behind the scenes to ensure a healthy community is the Salem Health Foundation.
Despite fully supporting Salem Health, the foundation is a non-profit organization that was founded in 1968 by a group of citizens that wanted to improve the health of the community.
“We are separate from Salem Health, but our missions align,” Salem Health and W…
Commercial Business Furniture is Salem’s Longest Running Business
The oldest and continuously run official business has changed ownership and model over the years but has remained committed to providing business for the local community.
The current iteration is called Commercial Business Furniture (CBF), run by the Mizer family. Katy is the Principle Owner, Dale is retired, but was the Business Manager and their son Saw…
Beyond Borders: From middle school teacher to fence builder
What do middle school teachers, life coaches and fence builders have in common? If you had asked me last month, I would have said, pretty much nothing. Brian Remsburg proved me wrong.
Remsburg started Beyond Borders Fences & Decks in 2023 with the intent to build something far larger than just great fences. “We’re more than a fence company,” Rem…
Small Businesses in Oregon Express Concerns Over Prescription Drug Board’s Approach
Small businesses across Oregon are raising alarms about the Oregon Prescription Drug Affordability Board’s (PDAB) current strategies and practices, emphasizing potential negative impacts on their operations and employees. These businesses, often already operating on thin margins, rely heavily on affordable healthcare options to maintain workforce health
Middle Market Optimism Surges, Small Businesses Remain Cautious, Umpqua Bank Report Finds
In a comprehensive study conducted by Umpqua Bank, the 2024 Business Barometer reveals a significant divergence in optimism and strategic planning between middle-market companies and small businesses in the United States. Released on June 13, 2024, the report underscores a marked increase in confidence among middle market companies, while small businesses
The Four Pillars of Sales Tech: How To Optimize Your Sales Process
I see four areas that require attention. We can think of these areas as four pillars – four critical supports that the most effective sales leaders take full advantage of. Building a team without taking advantage of all four pillars is, in my view, a strategic mistake.
The first pillar is sales process, which is what I’ll be looking at in this ar…
3 Tips for Buyer-Focused Conversations
If I could share and reinforce one and only skill with a sales team this year, it would be this one: make the conversation about the buyer, as opposed to about you.
In the realm of sales, there exists a singular skill that reigns supreme: the ability to center the conversation around the buyer rather than oneself. This art of consistently steering di…
Salem-based La Familia Cider celebrates anniversary, expands into Portland
La Familia Cider Company was founded by husband-and-wife team Shani and José Gonzalez. The couple embarked on an adventure to turn their idea to create a Mexican-inspired hard cider company into a reality, opening a Salem taproom in 2017 with their family. Now they are set to open a second location early this summer in Southeast Portland.
It all be…